Exercise Equipment for your Home & Commercial Fitness Needs!

Welcome! Fitness Direct was founded in 1996 on the idea of providing quality fitness equipment, both new and used for home and commercial use at a reasonable price.

Our highly trained, friendly fitness consultants are knowledgeable on the products and the workings of the human body, and we strive to match up the correct combination of exercises, nutrition and equipment for each individual person according to the goals they have set and what they want to achieve.

We represent some of the top manufacturers of fitness equipment, and our super-showroom on Miramar Road in San Diego features a wide array of products and accessories, both new and used, that are ready and available for testing, and backed up by the strongest warranties in the industry.

Featured Product :: Hudson® UBEBD 200 Bi-Directional Upper Body Ergometer

$700.00

The Hudson® UBEBD 200 Bi-Directional Upper Body Ergometer, great for Commercial Rehab Facilities. Finally an Affordable Bi-Directional Upper Body Ergometer for Home or Commercial Rehabilitation.

Featured Product :: BodyCraft® Back and Arm Machine F620

$399.00

Although it has been called a work of art, the BodyCraft® Back and Arm Machine F620 is really a serious Strength Training System. The unique design combines the features of a Lat Machine with an Arm Curl Machine.

Featured Product :: Body-Solid® Pro Dual Lat Pulldown / Mid Row

$2,374.00

The Body-Solid® Pro Dual Lat Pulldown / Mid Row is engineered with a high pulley directly overhead for optimum back and shoulder isolation. The extra long pull down bar permits wide, medium or narrow handgrip position.

The Lat Pulldown with Mid Row Machine also features a no-cable-change design to provide seamless transitions between long pull and seated row exercises. Adjustable hold-down pads add stability for lifts beyond that of a user's body weight.

Featured Product :: Body Solid Nylon Dipping Strap

$29.00

The Body Solid Nylon Dipping Strap is used with any type of weightlifting belt allowing it to also function as a dipping belt. The Body Solid Nylon Dipping Strap features a heavy-duty steel chain with quick release snap link. 50 lb. max capacity. For heavier loads, use the Leather Dipping Belt or Body Solid Nylon Dipping Strap.

Featured Product :: BodyCraft® K2 Home Gym

$2,999.00

The BodyCraft® K2 Home Gym has two weight stack strength training system is designed for multiple users or provides quicker transitions for a single user. Fits against a wall or into a corner. A horizontal bench press for correct angles in decline, flat, incline, and shoulder presses. Bench slides out of the way for squats and dumbbell work.

Featured Product :: TROY Barbell 400# Interlocking Rubber Encased Olympic Plates

$1,049.00

The TROY Barbell 400# Interlocking Rubber Encased Olympic Plates is one of the top plates on the market today.