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  • Body-Solid Tools Vinyl Dumbbell


    You don't need an expensive gym membership when you have your own set of dumbbells at home. Pick the specific weights you want or purchase the entire set of weights. Body-Solid Tools Vinyl Dumbbell are perfect for a variety of individual and group workouts, including jogging and power walking, aerobics, general exercise, physical therapy and even yoga routines. These e...
  • WaterRower Natural S4 Rowing Machine


    The name sums it up pretty well don’t you think: The WaterRower Natural S4 Rowing Machine. Instead of approaching rowing through a mechanical sense, the engineers that hand-crafted these models out of solid Ash wood and stained Honey Oak incorporate and use the essence of water. What this creates is perfect mimicry that’s safe and provides infinitely variable re...
  • WaterRower Club S4 Rowing Machine


    Rowing has long been considered the ideal cardiovascular exercise because of how the body interacts with the surface of the stream, river, lake, or ocean. The WaterRower Club S4 Rowing Machine is the perfect choice for those that love fluid indoor movement, complimented by an incredibly quiet and stylish machine. Basically, there are only a few other options out there on th...
  • WaterRower Classic S4 Rowing Machine


    When you ride the WaterRower Classic S4 Rowing Machine it feels like you’re on a rowing team in London skimming atop some serene English lake in furious, yet controlled, competition. Hand-crafted out of a rich and hearty American Black Walnut, colors can naturally vary and fall anywhere between a deep brown to a silky purplish ebony. Believe it or not, these products ...
  • WaterRower GX Home Rowing Machine


    The World’s Most Authentic Rowing Machine — designed exclusively for the Fitness Direct program and made in the USA by WaterRower; crafter of exceptional rowing machines for over 20 years. Includes 2 DVDs Indo-Row and ShockWave Workout. WaterRower “Original” Design vs WaterRower GX Home Comparison Waterrower GX Monitor The WaterRower GX Monit...
  • Teeter Hang Ups EP-960 Inversion Table


    The Teeter Hang Ups EP-960 Inversion Table. EP-960™ Ltd. is the pinnacle of the Teeter® ComforTrak™ Series and is upgraded to include optional accessories that elevate your inversion experience to the next level. With the included Acupressure Nodes and Lumbar Bridge, you can modify your stretch by adding healing pressure and increased decompression. Ide...
  • TROY Machined Grip Plate


    The TROY Machined Grip Plate is made out of highest quality ASTM Grade 20 cast iron and is designed to be used in the heaviest situations. The interlocking feature allows the user to safely load more plates onto machines and bars to maximize workouts. This unique feature makes TROY plates easier to lift and load. Olympic GO plates are designed to maintain a 2% accuracy leve...
  • Body-Solid Leg Press & Hack Squat (GLPH1100)


    The engineers of the Body-Solid Leg Press & Hack Squat (GLPH1100) knew that the best way to build an explosive lower body, and stay that way, would be to make your workouts incredibly Powerful... Comfortable... and Safe. As you work your quads, glutes, and calves, the engineered smoothness of the Leg Press / Hack Squat Machine spares your bones and joints. The Body-So...
  • TROY Urethane Encased Grip Plate


    The heavyweight lineup. These polyurethane coated “Quiet Iron® EZ-lift” grip plates are less porous than rubber making them virtually indestructible, odor resistant and maintenance free. Patented interlocking feature facilitates easier lifting and loading from any position allowing the user to safely load more plates onto machines and bars. TROY Urethane Enc...
  • Diamondback 510Sr Recumbent Bike


    The exceptionally designed Diamondback 510Sr Recumbent Bike is about relieving the pressure off the lower back and all but erasing any chance of high impact injuries while getting in great cardio-based workouts. Ideal for beginners and fitness lovers alike, it’s a proven therapeutic tool for recovering from common injuries to soft tissues like tendons, ligaments, and ...
  • Body-Solid Pro-Lat Machine (GLM83)


    The Body-Solid Pro-Lat Machine (GLM83) offers so much more than just great lat workouts. Perform a variety of high and low pulley exercises such as lat pulldowns, seated rows, shrugs, upright rows, leg adduction and abduction, triceps press downs, biceps curls and much more! Finish your lat workout, let go of the 48" lat bar and grab the 20" seated row bar on the low pulle...
  • WaterRower Oxbridge S4 Rowing Machine


    The WaterRower Oxbridge S4 Rowing Machine is a sleek and impressive machine; indicative of where modern fitness is heading. The frame is actually hand-crafted. The Oxbridge S4 is not the result of cold automation. The engineers chose a rich and solid Cherrywood. Aesthetically this means that every model is going to vary in color between red-brown or a rich cherry red. Howev...
  • Total Gym Row Trainer


    An ingeniously unique rower that emulates a rowing movement pattern using adjustable bodyweight resistance, the Total Gym Row Trainer produces a full body workout, integrating a strength component into a traditional cardio machine. Built on an incline, the Total Gym Row Trainer targets all the muscles groups simultaneously and enables a smooth consistent load through the e...
  • Cycleops Phantom 5 Indoor Cycle Tablet Edition


    SPECIAL PROMOTION - SAVE $550 !!! The Complete Fitness Package The Phantom 5 Tablet Edition includes everything that you need for your indoor cycling journey. 7" Android Tablet Tripod Tablet Mount SPD Pedals Bluetooth Smart Heart Rate Strap 1 year Premium Subscription to CycleOps VirtualTraining And, of course, the Phantom 5 Indoor Cycle   The Cycleops Ph...
  • True Fitness "Bike MS" Cycling Bike


    Brand New with Full Warranty, just pre-assembled! Special “Bike MS” Design Honors Multiple Sclerosis Research The True Fitness "Bike MS" Cycling Bike combines TRUE's manufacturing excellence and dedication with a great cause. As a proud new National Bike MS partner, TRUE has designed the new cycling bike with a “Bike MS” theme, featuring: B...
  • Diamondback 1260Ef Elliptical Trainer


    For the 5th time, Diamondback Fitness 1260Ef Elliptical Machine is recommended by the leading Consumer Magazine (2014, 2013, 2012, 2011 and 2010).  Diamondback Fitness meets your desire for a healthy lifestyle. The 1260EF Elliptical Trainer offers focused, full body, efficient and effective cross training at home on an ergonomic, technologically advanced piece of...
  • AbSolo PT1000 Core Trainer - Out of Box


    Brand New with Full Warranty, just pre-assembled for our showroom. The AbSolo PT1000 Core Trainer - Out of Box represents a uniquely interactive, fun and effective system for people of all ages and abilities. Facilities, trainers and exercisers are raving about the dynamic Absolo approach-combining traditional crunches with medicine ball tosses- to develop abdominal streng...
  • Best Fitness Weight Bench with Leg Developer


    Best Fitness Weight Bench with Leg Developer. The Folding Bench allows multiple angle back pad adjustment from flat to a 75-degree angle; ideal for a variety of barbell and dumbbell exercises. 12 starting positions: Easily adjusts from a 10° negative decline to a 70° positive incline starting position Safety pins and bolts allow for easy adjustments, disassembly...
  • Best Fitness Folding Bench (BFFID10)


    For barbell and dumbbell exercises, the Best Fitness Folding Bench (BFFID10) provides the foundation to a solid strength-training program. No one piece of equipment provides as much exercise versatility as a flat, incline and decline bench. Bring everyday strength training into your living room with the BFFID10. The bench is functional, compact, portable, and durable, and ...
  • Powerline Vertical Leg Press (PVLP156X)


    Bulk up your lower body in the comfort of your own home with this vertical leg press. The Powerline Vertical Leg Press (PVLP156X) from Body Solid provides an impressive platform for obtaining huge muscle gains through isolated lower body workouts. The machine--which effectively isolates your quads--offers a unique vertical design that not only reinforces support f...
  • Body-Solid EXM1500S Home Gym


    There’s only one home gym that gives users the greatest value, durability, and a lifetime guarantee on every component. The Body-Solid EXM1500S Home Gym, consumer magazines #1 best buy pick, gives users everything they would expect from a gym quality machine, without the membership fees, and all  in the comfort of their own home.  Fitness Value and Body Sol...

Fitness Equipment with Brands Names to Match!

Fitness Direct is the home of brand name fitness equipment at the lowest prices online. With over two decades of fitness equipment experience and our store in San Diego, California, we ship direct and help you save on the finest equipment for your home. Our knowledgeable staff understands the fitness industry and fitness goals in order to provide you with the best equipment options on the market.

Cardio Equipment

Fitness Direct is a leader in quality brand name cardio equipment for the home. Discover our large inventory of cardio equipment ranging from Treadmills to Ellipticals and Indoor Cycles to StairClimbers. Whatever your cardio work out preference, we have the right cardio equipment to match your workout style. Choose from the finest cardio equipment brands: Life Fitness, Spirit, Octane Fitness, SportsArt and more.

Cardio exercise machines do far more than burn calories and help you lose weight. In fact, cardio exercise helps to increase heart health, boost immunity, and studies show people live-longer healthier lives. Let Fitness Direct help you find the perfect cardio exercise machine your daily exercise routine.


Strength and Weight Equipment

Strength and weight equipment play an important role in anyone's fitness goals. Fitness Direct understands the advantages of incorporating strength and resistance exercises into every workout. Build muscle to properly support your frame and posture, while getting the benefits of extended calorie burning, are just a few benefits from the use of weight lifting equipment. Fitness Direct has a large inventory of top strength equipment brand: Body Solid, Inflight, Torque, Tuff Stuff, and more.

The benefits of strength exercise and weight lifting are well documented and have many advantages. Strength exercises help increase calorie burning and facilitates weight lose throughout the day. Also, lifting weights helps increase bone density and fights against heart disease. With only muscle to gain and unwanted weight to lose let Fitness Direct show you the right strength equipment to help you meet your goals.

Health & Wellness: Core, Stretching & Rehab Equipment

Fitness Direct carries a wide array of health and wellness equipment for the home. If you find spirituality through your workout, find our wide selection of yoga equipment and Pilates equipment to challenge your daily routine.  Our core fitness equipment can be easily found here in the form of balls, BOSU, and foam roller stretching and exercise.

As an athlete or just health and exercise enthusiast, injuries are not uncommon. Fitness Direct carries a wide array of physical therapy and rehab equipment to get you feeling even better than before. Choose from our wide inventory of professional rehabilitation equipment.

Rack and Storage Equipment

Keep your home clean and organized with our professional weight racks and fitness equipment storage solutions. Our selection of weight racks and exercise storage racks come in all shapes and sizes to accommodate any room in the home. Choose from vertical or horizontal dumbbell racks and medicine ball racks just to name a few. View our selection of rack and storage equipment today.

The Fitness Direct Difference

Fitness Direct is your all-inclusive fitness equipment retailer. We have a huge selection and friendly, professional staff that knows the ins and outs of having a top of the line home gym. When you order from us you can rest assured it is a simple and secure process.  On top of that we have the lowest prices on all equipment and quick delivery and set up on all orders.